
The 2013 Prospectus
MANCHESTER Met has attracted a record number of visitors to its Open Days – yet more evidence that students strongly believe in the value of a degree.
The Vice-Chancellor was delighted with the turn-out and praised the organisation on the day which managers consider “more important than ever” for the University’s future.
Director of Recruitment and Admissions Ian Roberts said: “In this changing market, Open Days are absolutely vital. MMU is one of the most popular universities in the UK but it is the experience of coming here which can make or break someone’s choice of university.”
Improved experience
The success of the Open Day was aided by the impressive new Manchester venue – the Business School and Student Hub – and a redesigned format at Manchester and Cheshire to improve visitor experience.
Stands were structured in subject groups rather than by faculty, seen as a more intuitive arrangement, and in keeping with the Prospectus and wider University marketing.
The revised format and improved display stands were all well received by visitors and staff. We had many positive comments about our event versus the others students had attended and we will examine this in more detail once we have the evaluations back in.”
Academics and recruitment staff reported not only more student visitors but more family members, including more grandparents. They also noted that questions are increasingly about employability and return on investment issues.
Team effort
The Open Day at the Cheshire Faculty on June 22 was also a great success with favourable numbers for our courses there in teacher training and education, business and management, sport science, arts and humanities.
Ian Roberts added: “There is a real sense of pride in bringing this all together, and there was a good buzz about Wednesday.
“Our people were exuding confidence and enthusiasm and I’m sure that will positively effect visitor perceptions.”
Thanks to all MMU colleagues for their support in making the first series of Open Days such a success.
Published Friday, 29th June 2012
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