Dr Sam Zisuh Njinyah PhD, FHEA, PGCERT
Senior Lecturer
My profile
Biography
Sam is a Senior Lecturer in Enterprise at Manchester Metropolitan University Business School. Sam’s research is interdisciplinary and focuses on Enterprise Development, Small Business Innovation, Collaborative Networks, Impact Investing and Environmental Sustainability in Emerging Markets. Sam has published in Journals such as International Marketing Review, The Journal of Entrepreneurship, Management Research Review, European Journal of Innovation Management, Journal of Science and Technology Policy Management among others. Sam is currently the Awards and Progression Gap Lead and Academic Misconduct Investigator Lead for the Department of Strategy, Enterprise and Sustainability (SES).
Teaching
TEACHING
Level 5: Management Studies in Context
Level 6: Entrepreneurs, Business in a Globalised Society
Level 6: Entrepreneurship in the Global South
SUPERVISION
I am involved in the supervision of Postgraduate students
Research outputs
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Chapters in books
Njinyah, S., Pendat, M. (2021) 'Awareness and Usage of Government Policies by Women Tourism Entrepreneurs in Cameroon..' In Ngoasong, M., Adeola, O., Kimbu, A., Hinson, R. (ed.) New Frontiers in Hospitality and Tourism Management in Africa. Springer,
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Journal articles
Njinyah, S., Sally, J., Simplice A., A. (2023) 'Revisiting the Moderation Effect of Network on the Export Barrier–Export Performance in the Cameroon Context.' The International Trade Journal,
Jones, S., Njinyah, S., Alsiehemy, A., Aldawaish, B. (2022) 'An examination of the institutional implication of the relationship between the managerial level of education and experience on firm innovation in Africa.' Management Research Review: Communication of emergent international management research,
Njinyah, S.Z., Asongu, S.A. (2023) 'Unregistered Firms, Financial Access and Innovation.' The Journal of Entrepreneurship,
Njinyah, S., Asongu, S., Jones, S. (2023) 'The role of mobile money adoption in moderating the influence of access to finance on firm performance.' Journal of Science and Technology Policy Management,
Njinyah, S., Asongu, S., Ngozi, A. (2022) 'The interaction effect of government non-financial support and firm’s regulatory compliance on firm innovativeness in Sub-Saharan Africa.' European Journal of Innovation Management, 26(7) pp. 45-64.
Njinyah, S.Z. (2018) 'The effectiveness of government policies for export promotion on the export performance of SME Cocoa exporters in Cameroon.' International Marketing Review, 35(1) pp. 164-185.
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Conference papers
Njinyah, S. (2019) 'The Moderating Effect of Managerial Networking on the Export Barrier-Export Performance Relationship: A Study of Cocoa Exporters in Cameroon..' 29/8/2019 - 30/8/2019.
Ngoasong, M.Z., Lamptey, R.O., Njinyah, S.Z. (2018) 'Digital business incubators and development-led entrepreneurship: A focus on entrepreneurial path creation.' In 41st ISBE conference. Birmingham, UK, 7/11/2018 - 8/11/2018.
Njinyah, S.Z. (2017) 'Entrepreneurial Characteristics, Entrepreneurial Self-Efficacy, And Small Business Performance.' In Management and Business Academy Conference. Brunel University, London, 15/12/2017 - 17/12/2017.
Njinyah, S.Z. (2016) 'Evaluating the Level of Awareness, Usage and Benefits for Export promotion.' In International Conference on Export Promotion. Zwolle, The Netherlands, 15/12/2016 - 15/12/2016.
Njinyah, S.Z., Ngoasong, M. (2014) 'A conceptualization to investigate the direct and indirect impacts of government policy on the performance of SME cocoa exporter in African economies.' In Academy of International Business Annual Meeting. Vancouver, Canada, 23/6/2014 - 26/6/2014.
Njinyah, S.Z. (2013) 'The Role of Government Policy in SME Entrepreneurship, Internationalisation and Export Performance in Cameroon.' In 16th McGill University Doctoral Colloquium on International Entrepreneurship. Montreal, Quebec, Canada, 1/8/2013 - 2/8/2013.